Connect Instagram.
Tell BIGI what you need.

BIGI helps create your content and handle the conversations it starts. Ask for a post, launch a campaign, or let it answer comments and DMs using the information you share.

You choose what runs automatically and what needs your approval.

History
You

Write our Saturday pastry post.

BIGI

Your draft uses the box details and photo you shared. Review it, then publish or schedule it.

PostSaved in Content
Morning Fold’s pastry selection
Saturday starts with fresh pastries.

Pre-order your €9 pastry box. Comment BOX for the selection and collection details.

EditSchedulePublish

Message BIGI…

BIGI · Your thinking partner

BIGI can make mistakes. Review important details before acting.

Example conversation · Fictional Morning Fold bakery

Three things to get going.

1

Connect your Instagram.

Link your professional Instagram account in BIGI. This lets BIGI work with your posts, comments and messages.

2

Tell BIGI about your account.

Share your content, guides, offers and the answers you give every day. If you run a business, add your prices and opening hours too.

3

Ask for what you want.

“Write a post.” “Send the details when someone comments.” Chat to BIGI, check what it prepares and choose when to turn it on.

Create posts by chatting to BIGI.

Turn an idea into captions, scripts and post drafts. Ask for changes in the same chat, then review before publishing.

“Write three posts for our new pastry box. Keep them warm and short.”
Explore content tools

Replies, without repeating yourself.

Let BIGI answer comments and DMs with your prices, hours and offer details. Run a specific campaign by telling it what to share and when.

“When someone comments BOX, send them what’s inside and when to collect.”
Watch the campaign unfold

See how it works for a business, too.

Two examples, from the first post to the follow-up. Choose one to see each step.

Someone sees your post. BIGI answers their questions.

Meet Sunday Clay, a pottery studio. BIGI helps the team share workshop details and answer customer questions.

Show people what they can make.

Sunday Clay shares its €9 beginner workshop. People comment CLAY for details.

Try BIGI free

Fictional account · Example conversation

sundayclay.studioStockholm, Sweden
Hands shaping a bowl at fictional Sunday Clay’s pottery workshop
Sunday ClayMake your
first bowl.
Beginner pottery workshop

sundayclay.studio Make your first bowl for €9. Comment CLAY for the workshop details.

It does the work.
You stay in charge.

Review a post before it goes out. Check replies before turning on automation. Jump into a conversation whenever it needs you.

Your information. Your voice.

Update a price or change an answer in BIGI. Keep the information behind your content and replies accurate.

A person when it matters.

Take over a conversation and automatic replies pause. You can pause a campaign, too.

Connected features require a professional Instagram account and the relevant Instagram permissions. Available actions depend on your account’s access.

Your next follower
has a question.

Answer their questions with BIGI and spend less time replying.

Explore BIGI free