You create and influence. BIGI keeps up with your followers.

BIGI runs campaigns, replies to comments and DMs, and helps turn interest into sales, make posts and stories. All in your voice.

Your voice. You choose what runs.

Post published

nora.elsewhereLisbon, Portugal
Creator Nora Ellis exploring a tiled Lisbon street
Nora EllisA weekend
in Lisbon.
Cafés, walks & favourite stops

nora.elsewhere My favourite Lisbon stops in a €9 guide. Comment LISBON for the link.

Answers that sound like youHelpful conversations with your audienceYou choose what happens

Create. BIGI keeps up.

Your ideas, posts and follower conversations stay connected in one flow.

Creator Nora Ellis recording an outdoor video in Lisbon with a smartphone secured to a tripod
Creating now
  • Post readyReview and publishReady
  • Story createdVisual and copy togetherNew
  • Campaign liveLISBON is runningLive
  • Comment answeredWhile interest is freshSent
  • DM continuedIn Nora’s voiceActive
  • Follow up sentThe conversation continuesDone
6 connected actions1 creator voiceNora stays in control

Your world. Connected in BIGI.

Everything BIGI creates and replies with comes from what you approve.

Nora’s BrainExplore Brain

Keeps your content consistent.

You

You tell BIGI

Nora

I’ll use your saved colours, fonts and approved travel photos. You can review the draft before publishing.

Creator Nora choosing comment and message automations on her phone in BIGI
Nora is creating

Automate the work. Keep the final say.

Choose what BIGI can send and what waits for your review.

Review firstBIGI prepares it. You approve it.
CommentsAnswer eligible questions automatically.On
Direct messagesUse your approved information and voice.Off
Take over any timePause BIGI with one tap

Plan posts and campaigns.
All in one chat.

Tell BIGI what you need. See how a message becomes a campaign, a post, a story or a follower reply.

  1. Create a post

    Create a post in BIGI, review it and publish it to Instagram.

    You

    Create a post for my €9 Lisbon weekend guide. Use my saved travel photos and ask people to comment LISBON for the purchase link.

    BIGI

    Your post is ready to review.

    PostReady for review
    Nora exploring Lisbon
    A weekend in Lisbon

    My favourite Lisbon stops in a €9 guide. Comment LISBON for the purchase link.

    EditSchedulePublish

    Message BIGI…

    BIGI · Your thinking partner

    BIGI can make mistakes. Review important details before acting.

    Instagram result

    What followers see

    nora.elsewhereLisbon, Portugal
    Creator Nora Ellis exploring a tiled Lisbon street
    Nora EllisA weekend
    in Lisbon.
    Cafés, walks & favourite stops

    nora.elsewhere My favourite Lisbon stops in a €9 guide. Comment LISBON for the link.

  2. Create a Story

    Turn an idea into a Story without rebuilding it somewhere else.

    You

    Make an Instagram Story for my Lisbon guide using the café photo. Keep it simple and mention that the guide is €9.

    BIGI

    Your Story is ready to review.

    StoryReady for review
    Nora at a Lisbon café
    Lisbon weekend · Story

    Planning a Lisbon weekend? My €9 guide covers cafés, walks and viewpoints.

    EditSchedulePublish

    Message BIGI…

    BIGI · Your thinking partner

    BIGI can make mistakes. Review important details before acting.

    Instagram result

    What followers see

    Nora at a Lisbon café
    nora.elsewhere
    My Lisbon weekend guide€9 · cafés, walks and viewpoints
  3. Run a campaign

    Set the campaign in BIGI and let the approved journey run on Instagram.

    You

    Create a LISBON comment to DM campaign for the guide post. Send the €9 purchase link and let me review everything before it starts.

    BIGI

    The campaign is ready for your approval.

    CampaignReady for approval
    Lisbon guide campaign

    Comment: LISBON Public reply: I’ve sent you the details ☀️ DM: Send the €9 purchase link

    Confirm & continue

    Message BIGI…

    BIGI · Your thinking partner

    BIGI can make mistakes. Review important details before acting.

    Instagram result

    What followers see

    nora.elsewhereNora Ellis

    Hi Jules. Here’s my €9 guide.

    Nora’s Lisbon guide€9 · View guide

    Thanks. Is one day enough?

    Yes. Use day one. The stops are close.

    Perfect. Bought it 😊

  4. Answer a comment

    Give followers useful answers while their interest is fresh.

    You

    Reply to Jules using the guide information. Confirm the price and explain which route works for a day trip.

    BIGI

    Here’s a reply in your voice.

    Reply draftReady for review
    Reply to @jules.makes

    It’s €9. For a day trip, start with the first day route and save the rest for next time ☀️

    Message BIGI…

    BIGI · Your thinking partner

    BIGI can make mistakes. Review important details before acting.

    Instagram result

    What followers see

    nora.elsewhereLisbon, Portugal
    Comments
    J
    jules.makes

    LISBON! Is it good for a day trip?

    Reply
    nora.elsewhere

    Yes. Use day one. I sent the €9 link ☀️

    Reply
    J
    jules.makes

    Does it include food stops?

    Reply
    nora.elsewhere

    Yes. A café and lunch stop are on the route.

    Reply
  5. Continue a DM

    Keep the conversation useful and consistent in Nora’s voice.

    You

    Continue Jules’s conversation. Use what you know about my guide, answer the day trip question and keep the reply warm and concise.

    BIGI

    I’ve prepared the next answer using your guide information.

    DM replyReady for review
    Conversation with @jules.makes

    For one day, use the first day route. It keeps the stops close together, and you can save the second route for another visit.

    Message BIGI…

    BIGI · Your thinking partner

    BIGI can make mistakes. Review important details before acting.

    Instagram result

    What followers see

    nora.elsewhereNora Ellis

    I have one day in Lisbon. Which route should I use?

    Start with day one and save the rest for another visit ☀️

    Are the cafés and viewpoint walkable?

    Yes. They’re all in the same area.

  6. Follow up

    Continue relevant conversations without sending unsolicited messages.

    You

    For eligible guide conversations, follow up once in my voice. Ask if the link helped and invite people to follow for the next city guide.

    BIGI

    The eligible follow up is ready to review.

    Follow upReady for review
    Lisbon guide follow up

    Send after an eligible guide conversation. Pause automatically if Nora takes over.

    Message BIGI…

    BIGI · Your thinking partner

    BIGI can make mistakes. Review important details before acting.

    Instagram result

    What followers see

    nora.elsewhereNora Ellis

    I bought the guide. Is Alfama on day one?

    Yes. Start there, then walk towards Baixa.

    How did your Lisbon day go? Follow me for the next city guide.

    Loved it. Followed 😊

Spend less time replying.
More time for what you create.

Whether you share travel guides, sell a course or run a local shop, BIGI helps you stay in touch with followers and customers.

Find your use case
Creator Nora Ellis editing her Lisbon travel video at a realistically arranged desk, with the complete laptop, trackpad and notebook in view

Let’s clear a few things up.

What does BIGI actually do?

BIGI is an Instagram assistant for creators and businesses. Chat with it to create content, plan campaigns and answer comments and DMs. Brain keeps the information and voice you share, while you choose which actions need approval.

What kind of Instagram account do I need?

A professional Instagram account: Business or Creator. New accounts start by connecting through Instagram’s authorisation flow. Returning users with a verified email can sign in by email. Connected features depend on your permissions and availability. No card is required at signup.

Will BIGI sound like me?

Give Brain your products, FAQs, links and tone of voice. Review its suggestions and correct what needs changing. Replies use that context; AI can still make mistakes, so choose the approval mode that suits you.

Can I approve replies before they are sent?

Yes. Choose Observe to inspect activity, Review to approve suggested actions, or Automatic for eligible replies within your rules. You can pause automation and take over a conversation.

Does it send unsolicited DMs?

No. BIGI is designed for eligible conversations and requested private replies, within Instagram’s messaging rules. It does not offer mass cold DMs, purchased followers or automated new follower outreach.

All your questions

Your next follower
has a question.

Answer their questions with BIGI and spend less time replying.

Start with BIGI