Help followers find the right product.

BIGI answers everyday product questions using the details you approve. Plan your posts, share the relevant shop link and take over when a customer needs you.

Mila’s Paper Roommilas.paperroom

Today, 9:41

Follower: Does the €9 notebook have plain pages?
Mila’s Paper Room: Yes, 80 plain pages. It’s A6, so it fits in a small bag.
Follower: Can I get the green one?
Mila’s Paper Room: Choose green on the product page. You’ll see the current stock and delivery options there.

Fictional account. Illustrative Instagram conversation.

A useful answer.
A natural next step.

Ari asks about a notebook after seeing Mila’s Paper Room’s Instagram post.

Ari gets the product details. The shop confirms which colours are available before payment. BIGI uses the account information and reply rules the owner has approved.

From your next post
to the next conversation.

Introduce a product

Ask BIGI for a post or Story using your approved product details. Add your photos and review the draft.

Share the relevant shop link

Choose a campaign keyword and product link. Send that link in an eligible reply when a follower asks.

Handle routine questions

Answer questions about materials, sizing or care. Keep refunds, order changes and uncertain promises with a person.

Your information.
Your decisions.

Save product descriptions, prices, sizing, care instructions, delivery policies and approved checkout links in Brain. Update them when the offer changes.

Saved product information is not live inventory. Adding a shop link does not connect stock or orders. Your checkout confirms availability and payment; a compatible custom integration needs separate developer setup.

Choose what runs: Observe activity, review suggestions before sending, or allow eligible actions to run automatically within your rules.
Take over at any time: Pause automation and reply yourself. Human takeover and opt-outs stop automatic replies.
Keep follow-ups relevant: Further DMs require an eligible conversation and an open messaging window. A comment or a follow is not permission for unlimited messages.

Connected actions depend on available permissions and account eligibility. Review content before publishing; automatic Story publishing requires an eligible Business account. AI image and video generation is not included in the Free or €25 Pro plans.

Read the Instagram connection guide

See the current app screens · Understand automation rules