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Create and schedule Instagram content with BIGI

By BIGI · Updated

Turn a chat into Instagram captions, scripts and content drafts. Add your media, review the finished post and schedule supported formats in BIGI.

Start with what you want to share.

Tell BIGI the topic, audience and format. You might ask for a post answering a common question, a Reel script or a Story announcing an update. Include the details that must be accurate and the tone you want. Brain supplies the account information you have already confirmed.

Refine the draft in the same chat.

Read the proposed hook, caption or script and ask for changes. You can shorten it, change the tone or add a missing detail. BIGI saves content drafts in your workspace so you can return to them. Check names, prices, dates and claims before treating the draft as ready.

Add the photos or videos you want to publish.

A caption is only part of a post. Choose your own approved photos or videos and check their order and crop in the content preview. Add useful image descriptions where supported. AI image and video generation is separate from the Free and €25 Pro plans; a text draft does not include newly generated media.

Check the format and account access.

BIGI includes workflows for image posts, Reels, carousels and Stories, subject to publishing access and media eligibility. Story publishing requires an eligible Instagram Business account. A Creator account can still use supported content planning and other eligible formats. Resolve any access or media warning before scheduling.

Review, then publish or schedule.

Check the finished content and the selected account. Choose when it should publish and confirm the version you reviewed. Where publishing is available, BIGI records the scheduled action and its status. If it reports a failure, review the reason before trying again; a saved draft is not a published Instagram post.

Connect the post to a conversation.

If the post invites a keyword comment, set up its campaign with the correct destination link and dates. Check that the published post is in scope. Use later audience questions to improve Brain or plan your next piece of content. You choose which conversations BIGI can handle automatically.

Put it into practice.

Start with your own account information and choose the actions you want to review.

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Connected actions follow the permissions and account requirements in the Instagram API documentation. See BIGI’s product features for the scope of these guides.